Mindvalley
Launching Mindvalley Membership took the company from transactional to subscription
The first-ever membership launch generated $1 million in just 14 days, and $20 million in the first year. Today that offer is the main product, cut down from over 36 products.
- $0–$20M
- 12 month timeline
- 1 product
- from over 36
- $100M+
- recurring revenue a year

















